In an article published by Entrepreneur.com, they reviewed the size and scale of Amazon and Alibaba. Alibaba is a Chinese-based E-commerce giant while Amazon is the more well known brand in the U.S. Both companies have enormous scale and reach, but what is fascinating is...
According to the FCC the earlier proposed merger between the two largest Internet providers, Comcast and Time Warner Cable (TWC), was unfair to competition and was denied. Now its Charters’ turn… wait who? For those who haven’t heard that name before, Charter is a telecommunications company just...
Unless you have been living under a rock the past few days, you are aware that Verizon Wireless just bought AOL Inc. for 4.4 billion dollars. Is this more of the retro, let’s go “90’s” culture trend? What’s going on? If you’re asking yourself why the...
In TV, one of the hardest things advertisers have to account for is ad placement for targeted audiences. It is common practice to extensively research consumer markets to calculate which one is most relevant. Because of this, it is exceedingly frustrating when, after hours of...
How many apps do you have on your phone? Go ahead, check. If you’re anything like the normal smart phone user, you have upwards of 20. But when’s the last time you downloaded an app? Comscore’s Mobile App Report and Time Magazine report that 65% of...
This year, for the first time ever, the NFL will be streaming a game worldwide. Now while the game itself may not be a very exciting match-up (Jaguars vs. Bills), the motive behind this initiative is far-reaching. The NFL plans to deliver this streaming capability by...
All of a sudden, Meerkat is everywhere. This live streaming app can turn anyone into a news broadcaster. It has boasts celebs users like Tony Hawk and Jared Leto, but what makes it exceedingly popular is that anyone can use it. From real estate agents...
Yesterday Apple unveiled its new tech including the new MacBook and Watch. This unveiling was streamed, live, from the Apple site. It worked seamlessly through Safari and not so well, sometimes, not at all, through Google Chrome (how typically Apple). The new MacBook has transformed into...
Creative media with a good cause behind it is a reason to get excited about advertising. Case in point: the interactive billboard display at Canary Wharf, London to promote domestic abuse awareness. Faces of battered women looking out into the crowd are displayed, making the...
As the NHL trade deadline looms (3pm today), media has an ever-expanding role in the negotiation process. More specifically, social media has completely changed the atmosphere of trade secrecy. (Read: nothing is a secret anymore). Reporters have latched onto social media as another facet of their...
