Back in 2014 when Facebook purchased WhatsApp for $19billion they figured they would use traditional monetization (which would see ads inserted) but, that didn’t work. So with some 2 billion active users, Facebook is taking a different approach. WhatsApp recently launched their in-app shopping options....
It’s been a year since Facebook Dating was revealed in the U.S. (and what a FUN year it’s been for dating!) and now they are making their like=love system to the EU. Since the launch of the service in 20 countries, Facebook claims over 1.5...
So… the app that is best known for initiating a dance craze and strange 15 second clips really who to trust with your food -and more importantly wine- labels for nutritional information? As John Lennon said: Yes, is the answer. Now, Snapchat users (“Snappers”?) can...
As we are in the holiday spirit and giving is at the core of this, The Mighty Facebook has brought forth some new fundraising tools to start their “Season of Giving” initiative. As they state: “The holiday season is a time when many of us...
You would think that based on the lock that Snap has on my two teenagers life, a video function inspired by (and meant to steal market share from ) Tik-Tok would be a no-brainer, a just-add-water unabashed hit. But, not so fast. Surprise, surprise. Spotlight...
Ho, oh, ho. Just in time for the holidays, TikTok shares holiday hacks and webinars to help Small Biz (SMBs) tap into the growth potential of the platform this holiday season. According to TikTok, 47% of users made a purchase decision based on what they saw...
Writing ad copy is difficult. We know. #Trustus. But limiting it to under 70 characters to convey all the passion and brilliance you have about your brand is… well.. darn near impossible. Now, if only there were a way to know WHAT terms you should...
We are FINALLY coming to the end of 2020 (#thankyou) Twitter thinks this is the perfect time for looking back...
Do you think 15 seconds is too little to show off your talents on TikTok? Worry no more as TikTok is rolling out the ability to upload videos of up to 3 minutes, a huge increase from their current time limit of 60 seconds (stringing...
Have you googled yourself? A crush? Your neighbors? What you should get for lunch? What kind of credit card you should get? How often you should wash your hair? 57% of Americans admit to keeping an eye on their online reputation and 46% admit to...
