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Email marketing is one of the best and most effective ways to promote your brand and clients. In order to create a successful email marketing campaign there has to be the right amount of permission, relevance, timeliness, engagement, and of course, design that translates universal. Before...

As the gap between consumer action and brand targeting closes, the question becomes what can go further than retargeting. Well, Tom Goodwin over at AdAge feels that the answer is pre-targeting. There is an internet shadow after searching for a product on Google, or making...

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