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TV Subscriptions Down in 11 of Last 12 Quarters, Netflix Up 73% Over Same Period About two years ago I managed to finagle myself into a lunch that included Sumner Redstone sitting next to me. During a break in conversation, I leaned in and quietly asked...

In TV, one of the hardest things advertisers have to account for is ad placement for targeted audiences. It is common practice to extensively research consumer markets to calculate which one is most relevant. Because of this, it is exceedingly frustrating when, after hours of...

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