milk* media
What we are reading

There is a clear separation between creative execution and media placements.  I am not sure if it is the speed in which marketers are trying to get to market or if it is simply lack of creative vision displayed by talent entrusted to bring a...

29 February, 2016

Often times, we will be asked to create a media program with no reference to what the creative is. In the past, this might have worked, and sometimes for us, this is still a viable way to approach finding a solution. However, great ideas should have...

22 February, 2016

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